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Published Articles By Catagory:

Following are several published articles Grant Dunning and Duane Sprague have written over the past several years.	This compilation is by no means the full extent of their articles, however it provides a sampling of some of their favorites.
Marketing & Advertising Database Marketing Direct Mail Marketing Relationship Marketing Event Marketing The Used Car Market Business Development Centers Miscellaneous	Branding Media Buying DVDs As A Marketing Tool Public Relations Integrated Marketing Motor Sports Marketing Improving CSI Internet Marketing

Marketing & Advertising: Is Your Advertising Naked? How to Thrive in Today's Economy The 12 C's Of Effective Advertising How To Sell More Cars On A Budget Why Use Color In Advertising Prospect conversion: Are you leveraging your investment in advertising? Sales and Marketing: Converting Shoppers into Buyers Power Advertising With a Branding Campaign Why You Can’t “Wait and See” in the Game of Marketing Database Marketing: Simple Techniques to Grow Your Business Might Don't Make Right How Much Is Your Customer Database Worth? How To Put Together A System What To Look For In Marketing Software How To Turn Old Customers Into New Sales Data Capture: The Birth Of Change How to Beat the Media Game and Win Big With Database Marketing Direct Mail Marketing: 35 Tips for Successful Direct Mail Marketing Relationship Marketing: Simple Techniques to Grow Your Business Think Repeat Business (Part I) Think Repeat Business (Part II) Customer Retention: Key To Success In The Next Millennium How To Generate More Revenue-One Customer At A Time One to One Marketing How to combine information technology with relationship marketing Sales and Marketing: High Tech - High Touch The More You Thank—the More You Sell Event Marketing Special Events How To Build Wealth With Promotional Event Marketing The Used Car Market: Is The Used Car Industry Alive And Well? How are you treating your used-car customers? Motor Sports Marketing: Retail & Racing 1 Local Motorsports Marketing Don-A-Vee Bob Tasca goes ballistic Motorsports Q&A with George Isaacs Mortorsports Marketing Franchise Motorsports Marketing Works Magic	Branding When Branding Works Why a Branding Campaign Power Advertising With a Branding Campaign Media Buying: How To Buy TV Better How To Use And Buy Outdoor Advertising How To Use Radio Better How Radio Reps Get The Best Of You Radio Buying Tips That Work! Power Media Buying DVDs As A Marketing Tool: DVD Offers The Automotive Industry The Most Powerful And Effective Marketing Tool Showroom DVD Public Relations: The Power Of PR Integrated Marketing: Integrated Marketing Communications…Your Competitive Advantage Internet Marketing : Internet Marketing Tips Made Simple Miscellaneous: The 50 Year Econimic Outlook How to grow your service department business! Business Development Centers: The 10 Biggest Mistakes A Business Development Center Can Make. And How To Avoid Them Improving CSI Nationwide Survey Show Dealers Excel in Customer Satisfaction Your customers will give you valuable information…you just have to ask!